News

As Featured on TMZ News: Blake Mallen’s ‘Flashmob’ Community Movement with Alfonso Ribeiro Goes Viral

The past 20 years of my career in community marketing have included turning missions into movements that bring about transformational change. I love creating brands, platforms and strategies that unite people around a shared purpose while amplifying a unifying message that inspires mass action. I have learned that the bridge between a mission and a …

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Times Business News: Losing Weight is this Company’s Gain – The Story of Vi

Story appeared on Times Business News… Diet has become a four-letter word. Decades of body shaming and deprivation is now replaced by a new health-first approach. However, in all this change,the quest to lose weight remains constant. For the weight loss industry, these trends and fads are a part of their business reality. The sector …

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Thrive Global Talks Gig Economy with Blake Mallen

With 36% of U.S. workers in today’s gig economy, this workforce is currently expanding three times faster than the traditional workforce in the U.S. Thrive Global interviewed Blake about how he was able to capitalize on the Gig Economy before it was a thing and go on to create million-dollar brands… READ FULL ARTICLE

Blake Mallen Leads Liv Marketing Team to Earn International Marketing Awards

Liv, a global lifestyle brand that inspires people to turn their “Bucket List” into a “Liv List,” has just been awarded creative branding and marketing honors by the Hermes Creative Awards. Under the leadership of Liv Co-Founder & President, Blake Mallen, the company received two esteemed Gold awards in electronic media categories: the Liv Membership Overview Video, …

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