My mission is to
Liv. Create. Inspire.
“We need to stop trying to be the person we've been told we're 'supposed to' be, to become the person we are 'meant to' be.”
Blake Mallen is a Billion-Dollar Brand Builder, Community Marketing Expert, TED Speaker, and the Host of the popular ‘ALIVE by Design’ Podcast, with over two decades of experience turning ideas into iconic healthy lifestyle brands that have transformed millions of lives.
Blake’s entrepreneurial journey began at age 19 when he had a wake-up call: He had spent his entire life chasing achievements because it was what he was told he was “supposed to” do. After a long list of accomplishments only leading to greater unfulfillment, Blake realized the prescription, or life ‘script’, he was following would never lead to what he was truly “meant to” do. So, he made a shift and took a leap into entrepreneurship, becoming a self-made Millionaire by age 25 and co-founding a billion-dollar brand by his early 30s. Grateful for his journey, Blake helps entrepreneurs ‘shift the script’ so they too can find what they’re meant to do, become who they’re meant to be, and feel more ALIVE.
Blake builds companies and brands that align with his personal mission. In his early 20s, he co-founded Vi, a health transformation platform that he and his business partner grew from an idea to over $2 billion in cumulative revenue, with their “Body by Vi 90 Day Challenge’ being coined the “#1 Weight Loss & Fitness Challenge in America” and impacting over 3 million people across 16 countries.
As a gifted creator, Blake has also built other lifestyle brands, innovative technologies, and inspired mission-driven movements that have disrupted industries, received worldwide recognition and created meaningful positive change in people’s lives.
Inspired to share lessons learned and help people WAKE UP to their potential, Blake created the ‘ALIVE by Design’ podcast, which features an enlightening mix of live shows, conversations with the world’s most impactful people, and inspired ideas and thoughts—all providing transformation principles that help people discover their purpose and potential.
A values-driven leader, Blake married his high school sweetheart and has daily ‘dad-life’ adventures with his young son, daughter, and their big American Bulldog. From life enthusiast and high adventurer, to active health advocate and longtime surfer, to world traveler and family man, he lives the lifestyle he sells.
Blake is continually featured in mainstream publications and speaks globally on his passion for community marketing, entrepreneurship and intentional living. His latest TED Talk on how to ‘shift the script’ is inspiring a movement to move toward your ‘meant to’ and make the shift from being alive, to feeling fully ALIVE.
Blake In the News
As reported in Yahoo! News, Blake Mallen’s popular podcast series, ‘ALIVE by Design’ just celebrated its one-year anniversary with a special ‘guest awards’ episode along with fun facts, memorable takeaways as well as hits and highlights.
LA Weekly included Blake Mallen’s ‘Shift the Script’ TEDx Talk as a top transformational TED talk for helping people navigate the New Normal
INFLUENCIVE interviewed Blake Mallen on his thoughts on the topic of change in a post-pandemic world.
Featured on Street Insider and other news outlets, Blake Mallen announces his podcast tour to help people around the world ‘shift the script’ when it comes to career, lifestyle, and overall sense of well-being.
As reported by the MarketWatch News Department, Blake Mallen spoke about the future of health and entrepreneurship today to over 200 top European leaders and entrepreneurs…
As reported in Yahoo! Finance and other press outlets, Blake Mallen’s “Shift The Script — Why Your ‘Supposed To’ No Longer Works” TEDx Talk just passed one million views and was recently spotlighted on Ted.com.